This webinar will provide a clear overview of new and existing legislation regulating DM campaigns and data management practices.
 
Melina Rohan, ADMA’s Director of Corporate & Regulatory Affairs, will outline current compliance requirements of the:
Spam Act
Do Not Call Register Act
Privacy Act
 
The webinar will also give an overview of changes that may occur in the legislation including:
changes to the Privacy Act which are expected next year and
the proposed extension of the Do Not Call Register Act
 
With a highly practical focus the webinar will help members develop and execute Code and regulatory compliant direct marketing campaigns, ensuring responsible and legal use of customer and prospect data, across all marketing channels.